BE LIT TIME
About Us
Driven by Passion.
Designed for Precision.
BE LIT TIME was born from a shared obsession: cars that command attention and watches that refuse to be ordinary. What started as a conversation between petrolheads and design junkies turned into a movement — a mission to bring the thrill of the racetrack to your wrist.
Welcome to Be Lit Time
Where Time Meets Torque
We’ve all drooled over Lambos and Ferraris, but let’s be honest — they’re not exactly weekend purchases. So we brought that same adrenaline rush to your wrist.
At BE Lit Times , we fuse high-octane passion with precision craftsmanship to create watches that don’t just tell time — they spin like real car wheels. Literally. Our signature Spinning element makes your watch face rotate like a supercar. It’s not just a watch. It’s a statement.
From the Founder
“I started Be Lit Time because I wanted to capture the thrill of supercars in something everyone could own. Our watches are more than accessories — they’re a celebration of speed, style, and the spirit of the road.”
Our Collections
STATIC WATCHES
Pure design. Maximum impact.
Clean lines and bold automotive aesthetics come together in a collection built to stand out.
SPINNING WATCHES
Form meets motion.
Our signature spinning mechanism mimics the rotation of high-performance rims — because time should never be boring.
AP EDITION
Inspired by icons, reimagined for rebels.
The AP Edition delivers a street-tuned twist on legendary style, built for collectors who don’t follow — they lead.
What Fuels Be Lit Time!
Style meets speed.
Here’s what drives us.
Creativity
We don’t follow trends — we lap them. Our spinning wheel design started as a wild idea and became our signature move. We’re always dreaming up fresh ways to keep your wrist game exciting.
Passion
We’re all in — from first sketch to final spin. Every watch is built with love, and our support team’s got your back 24/7. If it’s not memorable, it’s not BE LIT.
Quality
Built like a supercar. Worn like a statement. We use real automotive-grade materials to make sure your watch performs as good as it looks — durable, sleek, and ready to race.
Vision
Eyes on the road ahead. We’re always chasing the next big thing in design, tech, and car culture. If it’s bold and fast, it’s in our DNA.